..Information to Pharmacists
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Your Monthly E-Magazine
AUGUST, 2003

HEATHER PYM

A Division of General Practice Perspective

Paying For Service

Paying for Service - first class or less (you choose) - this time for Medical service.
Some interesting discussions have been going on this week around the concept of paying for service and distinguishing elements of service available.
This is common practice you say!
It is in most arenas where service is important.
You pay for what you get and you can have a choice-if you are prepared to pay.

Well acknowledged examples are the distinction in the airline industry where if you pay for first class, your service is upgraded in seating, food, waiting times, luggage availability etc.
It is a great option for busy people with the money to pay.
The same applies to hotels and numerous examples we take for granted each day.
But should it apply to medical services?
In our egalitarian health system the recent example of a suburban practice grading their service to patients with 'quick service and no waiting times', to come and wait and you will be seen when higher paying patients have been seen, has been the talk of the town.
Given that emergency patients are seen as required, then the rest of the patients in the waiting room are seen as their pocket allows.
If you are time poor and money rich, then you have the prerogative of paying up to $30 above the basic rebate fee to be seen by the Doctor straight away with no waiting.
On the other hand if the patient has all day to wait, and no money, then they will be able to see a Doctor in turn after paying 'first class' patients have been seen.
Reports from where this scheme has been implemented are positive from both the practitioners and the patients.
Everyone understands the dilemma posed by the busier than usual practice in an area where doctors are in short supply and high demand.
Changes in the medical rebate system have seemingly made this possible.
Is this the beginning of a new way?
Could it be applied across the board to other areas.
For example in Pharmacy - a fast track?
Pay more but get the better service, including shorter waiting times.
It remains to be seen as the babble around this new and highly publicised scheme settles, but I have a feeling that this is just the start.
What do other practitioners in other ares of service have to say.
Perhaps in the interest of keeping the doors open, this option could become common.